Bradley L. Cohn

Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP, Chicago


Bradley L. Cohn is a partner at Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLPin Chicago, where he concentrates his practice in the field of trademarks, copyrights, unfair competition, false advertising, right of publicity, and advertising and marketing law. Before entering private practice, Bradley served as Law Clerk to The Honorable Anne C. Conway of the United States District Court for the Middle District of Florida.

Bradley represents companies in a wide range of industries, including fashion and apparel, travel, tourism, household furnishings, industrial equipment, computer hardware, building and construction, restaurant and hospitality, food, alcoholic beverages, entertainment, financial consulting and investment, automotive, and telecommunications. He has successfully tried cases and litigated around the country, in state and federal courts, in arbitration, before the United States Patent and Trademark Office, and before the National Advertising Division and National Advertising Review Board of the Better Business Bureau. He also manages worldwide trademark portfolios and collaborates with trademark counsel in countries around the globe on trademark prosecution and enforcement matters.

Bradley served as a Director for the Chicago Bar Association's 9,000-member Young Lawyers Section and is past chair of the Chicago Bar Association's Professional Responsibility Committee. For ten years he was an adjunct professor at DePaul University College of Law, where he taught an advanced seminar on trademark law.

Bradley has written and spoken on intellectual property, advertising, and litigation issues, including trademark enforcement and prosecution strategies, copyright fair use, product placement, trademark dilution, keyword advertising, environmental and "green" marketing claims, advertising claim substantiation, and puffery.

He holds a B.A. in Latin from Duke University and a J.D. from University of Michigan Law School.

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