Assisting clients with understanding both the legal protections available and the proactive measures they can take to safeguard intellectual property helps them leverage the competitive business advantages their ideas produce.
Credits: 0 General, 0 Diversity/Inclusion PR, 0 MH/SA PR, 0.5 Other PR
Business clients and individuals may be eager to seek protection for the intellectual property they believe give them competitive business advantages, so attorneys need to be ready to explain the why’s, how’s, and when’s of trademarks, copyrights, patents, and trade secrets. Noeli Serna, founding attorney of Serna Legal Services, provides strategies for assisting clients with understanding both the legal protections available and the proactive measures they can take to safeguard intellectual property. Ms. Serna also explores those instances in which counsel should seek the services of other experts to ensure the durability of the legal protections sought and contrasts state and federal protections.
Expires 6/30/2026
